(18 May 2023) — Luk Fook Holdings (International) Limited ("Lukfook" / the "Group") (Stock Code: 00590) is pleased to announce its first presence in Thailand with the grand opening of its retail branch at Central World, Bangkok, the second largest shopping centre in Asia which is also known as "Asia Times Square", to unveil a new jewellery culture experience in Thailand. To celebrate the opening of the new shop, a ribbon-cutting ceremony was hosted by Mr. Vincent Tse, Deputy Chairman and Deputy General Manager of the Group, and Ms. Shirley Wong, Executive Director and Chief Operating Officer, with the VIP guests to witness the momentous occasion.

Mr. Wong Wai Sheung, Chairman and Chief Executive Officer of the Group, said, "The Group is committed to identifying potential markets around the world, and tourism in Southeast Asia is booming with the development of the 'Belt and Road' policy. Thailand is a country with great potential for development and has become one of the most popular destinations for leisure and shopping for Chinese tourists in recent years, and the local Chinese loves quality jewellery as well. The move is intended to strengthen the Group's international retail network in Southeast Asia by capitalising on the opportunities presented by the Chinese market and the booming tourism industry. We are committed to continuing to be the preferred jewellery brand by providing quality jewellery, superior service and an exceptional shopping experience to our customers worldwide. With over 3,140 shops globally, the Group strives to actively implement its corporate vision of ‘Brand of Hong Kong, Sparkling the World’”.

Having established its presence in the Southeast Asian market since 2010, the Group has always been eyed at the development of Southeast Asia and has chosen to open a branch in the heart of Bangkok at the Central World Shopping Complex, which is conveniently located in the heart of Bangkok's busiest and most vibrant area, between Chitlom and Siam stations. In addition to being a popular leisure and entertainment destination for locals, it is also a popular platform for the Group to further penetrate the international jewellery market.

New shop address: Central World, 1st Floor, B112-B113, Ratchadamri Road, Pathumwan, Bangkok, Thailand

Mr. Vincent Tse, Deputy Chairman and Deputy General Manager of Lukfook Group, and Ms. Shirley Wong (fifth from right), Executive Director and Chief Operating Officer of Lukfook Group, represented the Group at the ribbon-cutting ceremony for the opening of the Thailand shop

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